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  • Dog Show Academy
  • Meet Allison
  • Newsletter
  • Full School Subscription
  • Curated Shopping Lists


Student Referrals
​give 25% off, get 25% off!

Introducing our Student Referral feature!

How does it work? Use your unique Leading Edge Dog Show Academy referral link (URL) to send to your friends - when they use your referral link, they automatically receive a 25% discount on their purchase! As well, every time a friend makes a purchase with your code, you also receive a 25% off coupon code (credit) towards your next purchase. Winner's Circle members can use their credits towards 1-on-1 consultations with Allison. 
FYI - "Referrers" are existing LEDSA students who send their referral link to friends. "Friends" are anyone who uses a referrer's link to make a purchase with a 25% off discount!

How to refer a friend (Referrers) 

1. Log in to your account at www.leadingedgeodogshowacademy.com. 

2. Once logged in, you should see an avatar (or your profile photo, if uploaded) at the top right of the screen. Click this avatar to open a drop down menu. 

3. Select "Refer a Friend" from the drop down menu. 

4. You will be redirected to the referrer page. On this page is a unique-to-you URL that you can copy and share with your friends - send it via email, post it to your Facebook or Instagram, whatever you'd like! 

5. Once a friend uses your referral link to make a purchase at Leading Edge Dog Show Academy, you will find coupon codes under "Your earned rewards" on the referrer page. 

6. Use your coupon code for your own purchases at Leading Edge. If you are a Winner's Circle subscriber, you can use the coupon code for 25% off a 60-minute 1-on-1 consultation with Allison OR a free 15-minute 1-on-1 consultation with Allison. 
  • Go to 
  • www.leadingedgedogshowacademy.com/p/consultations to use your coupon code for the 25% off a 60-minute consultation option
  • Email allison@leadingedgedogshow.com for the free 15-minute consultation option

7. See below for "How to apply a coupon code" when making your 25% off purchases.
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How to use a referral URL (Friends)

1. Your referrer, a Leading Edge Dog Show Academy referrer, should have given you a URL that looks similar to this: ​"https://www.leadingedgedogshowacademy.com/?referral_code=ABC123". The key part of this URL is this "?referral_code=ABC123" (of course, this isn't a real code) which gives both you and your friend 25% off. 

2. Click the referral link to be taken to the Leading Edge home page. You can browse all of the course options by clicking "All Courses" (on the top menu) or "View All Courses" (at the bottom of the page). FYI - the discount applies to every monthly payment on the Winner's Circle: Full School Subscription! 

3. Once you've found the course you'd like to purchase, click on it and select "Enroll in course". Choose the pricing plan you would like and you will be redirected to the checkout page. 

4. On the checkout page, the discount should automatically be applied using your referrer's unique code. If the code is not applied please do not proceed with the purchase -- neither you nor your referrer will receive the discount. Please try the following:
  • Go back to your referrer's link and go through the steps again. 
  • If the discount is still not being applied, ask your referrer if they could re-send the link (it's possible they sent the wrong link or a character from the link was changed/deleted). 
  • If you still aren't receiving the discount, please email info@leadingedgedogshow.com. 
  • We don't anticipate this issue happening but we want to make sure everyone is getting the proper discounts & credits! 

5. Once the 25% off discount has been applied, proceed with your purchase and click "Buy Now $__"/"Subscribe". Enjoy 25% off!
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How to apply a coupon code (Referrers)

1. On the checkout page of the course you would like to purchase, locate the "Add Coupon Code" button at the top of the page, below the course thumbnail image, title and price. Click on the "Add Coupon Code" button. 

2. In the box that appears, enter the code from your referrer page under "Your earned rewards". Make sure to apply the coupon code by pressing the "Apply" button (should appear to the right of the coupon box. 

3. Check that the coupon has been applied and 25% of the course price has been discounted. This step MUST be completed to receive the discount. 

4. Once you've verified that the discount has been applied (e.g. the "Billed Today" total has decreased) you can proceed with your purchase. Enjoy 25% off!  
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Allison Alexander, CPHA

Victoria, British Columbia, Canada